Electronic Arts has let the cat out of the bag, or in this case, the athlete on the cover. New Orleans Saints quarterback Drew Brees has been chosen by fans to be featured on the cover of Madden NFL 11, set to hit retail shelves on Tuesday, August 10. The Madden NFL 11 cover announcement is the result of a first-ever online consumer vote, powered by the Doritos “Change the Game” program, which empowered fans to select the highly-debated cover athlete.
Beyond the cover athlete selection, the franchise has also recently introduced two new initiatives that further enable fans to influence Madden NFL 11. From March 31 – April 26, fans have had the ability to vote on three match-ups through the Madden NFL website and determine which teams would be featured in the Madden NFL 11 game demo: a Super Bowl rematch, or a replay of one of the Conference Championship games. During the 2010 NFL Draft, fans will have the opportunity to influence rookie player ratings in Madden NFL 11 via online votes on the Madden NFL website.
Madden NFL 11 will redefine videogame football for both veteran and rookie players by providing a Simpler, Quicker and Deeper experience:
- Simpler: Call plays like an NFL coach with ease using an all-new play-calling system, GameFlow, which executes an authentic, situational game plan for you.
- Quicker: The new play-calling system will enable players to spend more time on the field and less in the playbook - completing games in half of the time.
- Deeper: Madden NFL 11 is feature-rich, with improved animations and control options, enhanced online functionality, and new broadcast and audio presentation that delivers the NFL experience fans have come to expect.
Madden NFL 11 will be available on the Xbox 360, PlayStation 2 and PlayStation 3, Wii, and PSP. Madden NFL 11 will also be available for download globally on mobile platforms including iPod touch and iPhone and feature phones.
Madden NFL 11 is developed in Orlando, Florida by the EA Tiburon studio, which also produces NCAA Football, Tiger Woods PGA TOUR, and EA SPORTS MMA.